The following image shows out final film company logo. I gained inspiration from our previous idea's of logo, and combined different elements of each one to create the most attractive logo.I used this in order to show the audience that the genre of the movie is dark and gloomy. I used the colour white because it stands out on the black background and is a bright unisex colour, but still gives a dull atmosphere. This makes the look eerie, indicating the movie is a psychological thriller. The font used for the text is "Athelas", which is suitable for our logo because it bold and easy to read. Due to research into previous psychological film logo's the fonts used a usually simple but effective, which is why we used the font shown.
After taking into consideration, the audience feedback, I used the most commonly liked colour which was gold, so it would fit in with the audience's expectations. I also used the the shapes and font because its. era simple but effective too, so the the logo stands out more, however the capacity of the shapes is tuned down as it emphasises the text more.
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