Film title: Insidious
American super natural horror
More examples of the 'insidious' movie posters:


MEDIA LANGUAGE: The use of one word in the title, which is shown on the posters. creates tension as it is short and snappy. This is a common convention when it comes to horror movies. The text written in smaller size letter are for advertisement as the posters shows the audience that Insidious is created by the makers of Paranormal activity, which is a previous successful horror movie. This could motivate the reader to watch Insidious because if they enjoyed watching paranormal activity, they would be keen to watch another movie as the company/ producer are known to create successful movies in the past. More media language is used on the posters such as speech of people who have already watched the movie, as it quotes on the posters "so scary"- this would motivate the audience to watch this horror movie. The name of the company and producer is also placed at the top of one of posters, in white lettering to make it stand out on the black background.
CAMERA: The images in the posters are mainly similar in the sense that the images are medium close ups of the boy who stars in the movie.
MISE EN SCENE: The mise en scene in the following posters, show a young boy, who is starring in the movie, as being a attacked or possessed b y something supernatural, as his eyes of staring directly into the camera, and one poster shows his eyes as having lighting crackles in. The facial expressions show a sense of horror as he does not look happy.
EDITING: Editing on the following posters have been done, as writing has been inputted into in to shows who stars in the film, and promote the movie by adding quotes.
REPRESENTAION: Overall, the representation of the posters show a horrifying output as all colours used are dark and gloomy, and silver Is used to make certain thing, such as the lighting in the image, to stand out. The house in the distance in one of the posters indicate the location of where the movie is set, and this is a typical convention of horror movie poster as the location is usually haunted or broken, which is shown in the insidious poster, as the house looks old and broken too.
Director: James WanRelease date: 1st April 2010
Genre: Horror, Fantasy, Mystery
Starring: Patrick Wilson,
Distributor: Film District, Alliance films
Plot: Story of a family in search of help for their son, Dalton, who fell into a coma after a mysterious incident in the attic. Little do they know that was only their first step into the paranormal life of the supernatural. They have to rediscover the past to make their son better. Ghosts and supernatural creatures are used in insidious in order to make to scary.
MEDIA LANGUAGE: The media language used in the trailer above, are words in-between the mini clips, such as "Insidious is...", this is repeated throughout the trailer, which leaves the audience interested to continue watching the trailer to find out what the end of the incomplete short sentence is.
CAMERA: Many different scenes are used in the trailer, such as, extreme close up, close up, medium shot, long shot, and establishing shot to show the location.
Mise en scene: The mise en scene in the trailer is very basic, as it sets the location. The starting of the trailer shows what a little room boys looks like, this could indicate that the film is based on a innocent boys life and innocent location. The title sequence foreshadows the events of the film and manipulates the scenes by change of colour. Colours such as black, white and red connate, blood, murder, and fear. The low key lighting in the trailer shows the indication of a thrilling and fearful moment in the clips.
EDITING: The words used repeatedly in the trailer are edited to flash back and fourth, this creates more tension as the music also builds tension to the trailer. The transitions used in the opening are very smooth and they connect with one shot well. . The editing used in the opening to a supernatural thriller fits to the right standard, and keeps the audience excited and in tact with the action, which is also what the insidious trailer successfully did.
SOUND: The sound used in the trailer for Insidious follows the convention of any other supernatural thriller film. Non- diegetic incidental soundtrack is vital to build the suspense for the audience. The music used to very creepy and gives a sense of the viewer being uncomfortable when watching. When the main title comes up, the music gets louder which also builds suspense.
Main conventions in this movie trailer:
-When the Insidious title comes onto screen, the "I" is shaped like a devil, which foreshadows the events of the film, and can make the audience get the idea of what the films antagonist may be. Each shot in the trailer does not last more than 15 seconds, meaning the audience only get a glimpse of what's to come in the movie.
- The codes and conventions of a supernatural thriller are that its focused somewhat on the horror thriller sub- genre, but focused more on the ghosts, mysterious moving objects etc. The codes and conventions are that the audience gain a feeling of unpredictability, which is exactly what the opening of Insidious does to the viewer, making them feel extremely uncomfortable, which is the aim of a thriller film.
As seen in the following screenshots, the audience is presented with the location of the movie, a extreme close up of eye, to create suspense, a character who is vulnerable and by seen on his facial expressions also looks disturbed.
This movie trailer would be able to help me when making my own as the editing is done very well, as the short clips build tensions and don't give away too much information about what happens in the film, leaving the viewer curious.
I chose this movie an trailer because I am looking to use supernatural features in my trailer.